On the afternoon of June 15, the (20th) "World Brand Conference" hosted by World Brand Lab was held in Beijing. At the meeting, the 2023 "China's 500 Most Valuable Brands" ranking list was grandly released.
Weihua Group ranks 268th with a brand value of 36.956 billion yuan. It is on the list together with Haier, Tencent, China Resources and other brands, demonstrating the strong strength of China's independent lifting brands.
Wang Haiyan, President of Weihua Group, was invited to attend the meeting.
m Authoritative certification and value leadership
The World Brand Laboratory was founded on the initiative of Professor Robert Mundell, winner of the 1999 Nobel Prize in Economics and served as its first chairman. It is recognized as one of the three major brand value assessment organizations in the world. The selection of "China's 500 Most Valuable Brands" hosted by it is known as the "Chinese Brand Oscar". It brings together experts and consultants from the world's top universities such as Harvard, Yale, Oxford, and Cambridge. It enjoys a lofty status in the global brand industry and is currently one of the most authoritative and influential awards in the brand field.
Wang Haiyan, President of Weihua Group, received the award on behalf of Weihua Group
Weihua Group is listed on the list of "China's 500 Most Valuable Brands in 2023"
As a leading enterprise in the lifting equipment manufacturing industry, Weihua adheres to the brand vision of "making the world easier" and the brand mission of "creating Weihua international brand and revitalizing Chinese national industry". It started from three acres of land and after more than 30 years of intensive cultivation, it has formed a development pattern based in China and going global. The products are sold to more than 130 countries and regions in 6 major regions including the Americas, Africa, Asia-Pacific, CIS, Middle East and Europe, covering 80% of the countries along the Belt and Road.
This time, Weihua has been listed on the list of China's 500 most valuable brands in 2023 and has obtained the world's authoritative certification, which fully demonstrates Weihua's extraordinary corporate strength and vigorous brand influence.
m Original intention is the sail and innovation is the engine
In recent years, Weihua has taken "internationalization, digitalization, intelligence, and greening" as its development direction, continuously improving its endogenous driving force, and continuously improving its corporate value creation capabilities and core competitiveness.
Innovation is the primary productive force in Weihua's development. Weihua invests 4%-6% of its sales revenue in scientific and technological research and development every year. It has established 7 major R&D centers in Beijing, Shanghai and other places. It has presided over the establishment of 33 national and provincial R&D platforms, including the National Intelligent Lifting Equipment Industrial Design Center and the Nationally Recognized Enterprise Technology Center. Weihua has won many honors such as "National Manufacturing Single Champion Demonstration Enterprise" and "National Technology Innovation Demonstration Enterprise" and has become an important force in promoting technological progress in my country's lifting equipment industry.
In the future, Weihua will unswervingly implement its technology leadership strategy, stimulate brand vitality with innovation, and promote brand upgrading with ingenuity and quality. It will not forget its original intention and strive to develop, continue to create greater value for users, and move forward on the road of "making the world easier" to let national brands shine in the world.
