This year marks the 10th anniversary of the joint construction of the "Belt and Road" initiative. In the past 10 years, riding on the favorable policies, more and more Xinxiang enterprises have gone abroad, letting "Made in Xinxiang" shine in the "Belt and Road" joint construction of the country. According to Xinxiang Customs statistics, in the first 11 months of this year, Xinxiang City’s imports and exports to the “Belt and Road” countries were 8.75 billion yuan, a year-on-year increase of 6.6%.
From now on, Henan Daily’s top news teamed up with Xinxiang Customs to launch the column ""Made in Xinxiang" shines on "One Belt, One Road"", reporting in depth on how Xinxiang enterprises seize the opportunities of the "One Belt, One Road" and achieve wonderful stories of self-improvement.
Top News·Henan Daily reporter Ren Na
Top News·Henan Business Daily reporter Song Hongsheng and trainee reporter Chen Xi
There is a popular saying in the lifting industry: "Changyuan cranes have stopped production and are out of stock across the country." In fact, Changyuan cranes also occupy a very important position internationally.
In the Weihua Low-Carbon Intelligent Equipment Industrial Park located in Changyuan City, an average of 2,400 crane supporting products and 8 complete double-girder cranes roll off the production line every day. Many of these products will go abroad and be exported to more than 170 countries and regions, covering 83% of the countries participating in the "Belt and Road" initiative.
Without borders or seas, how can "Made in Weihua" travel overseas and make waves with the "One Belt, One Road" initiative? On December 18, a top news reporter from Henan Daily walked into Weihua Group to find out with these questions.
Relying on "quality" to stabilize the international market
Walking in Qingshan Industrial Park on the Indonesian island of Sulawesi, you can see the LOGO "WEIHUA" of Weihua products everywhere.
"We have more than a thousand cranes in the park, accounting for more than 90%." Zhou Zhongwu, deputy general manager of Weihua Group's Southeast Asia region, told reporters that thanks to Weihua Crane's "good reputation", Weihua Group recently delivered another product to the port of the industrial park9 gantry cranes are specially designed for loading and unloading general cargo and bulk cargo distribution at the port, meeting the requirements of various working conditions at the port terminal.
Portal crane at Laboda Port in Sulawesi, Indonesia
Taking advantage of the "One Belt and One Road" initiative, "Made in Weihua" not only "goes out" through customs, but is also favored by international project contractors such as China Railway Second Construction and is "taken" abroad to become a "familiar face" in major projects. The "Qingshan Industrial Park" under construction has been upgraded to a national-level industrial demonstration park for inter-governmental cooperation between China and Indonesia.
"To go out, we must stand firm." Liu Yonggang, chief engineer of Weihua Group, believes that quality is the life of an enterprise if it really wants to gain a foothold in the market. To this end, the company has established a "source-process-result" quality assurance system, using advanced product quality testing methods to ensure that product quality remains at the leading level in the domestic industry.
Exported to Indonesia’s Big K Island with bucket door base complete machine shipped for shipment
As the first company in the global crane industry to implement 5G technology, Weihua Group has also established an industrial Internet platform to achieve full life cycle management of lifting equipment product design optimization, remote monitoring, and fault diagnosis.
In order to enhance product competitiveness, the company also continues to innovate. The self-developed anti-sway precise automatic positioning control technology reduces the sway amplitude by more than 95% and the control accuracy reaches 2 mm. It is the first in the world and fills the technical gap in this field. The self-developed "New Chinese Crane" can reduce the crane's dead weight, height and comprehensive energy consumption by 15%-30%, which can effectively reduce the height of the factory building, cost and comprehensive energy consumption.
201In 2017, the Henan Provincial Department of Science and Technology approved Weihua Group to build the Henan Provincial Key Laboratory of Hoisting and Logistics Equipment. The products were recognized as qualified here, which is equivalent to obtaining a "passport" from more than 70 countries and regions around the world.
What is particularly proud is that in 2023, under the guidance of the China Heavy Machinery Industry Association, Weihua Group released the standards for "New Chinese General Overhead Crane" and "New Chinese General Gantry Crane". Its main structural types and performance indicators are higher than or on par with international standards, but the overall price is far lower than international levels.
"Thanks to the high quality of Weihua Group's products, more and more customers no longer adhere to European and American standards, and the 'new Chinese standards' are gradually occupying the market." Zhou Zhongwu said.
CRRC New Bridge Crane
Expand project orders with "service"
On December 18, in the smart workshop of Weihua Group, master workers were doing the final welding programming for the smart welding robot production line ordered by Saudi Aramco.
Zhou Zhongwu told reporters that the six 300-ton cranes ordered by the company with a total value of 55 million yuan must meet more "stringent" standards from factory building standards to raw materials. This is also a new challenge faced by Weihua Group.
Automated production of main beams
With a distance of thousands of kilometers, why do many foreign customers choose "Made in Weihua" over the distance? "On time, reliable, and good service!" Mr. Lu, a subway project manager in Malaysia, gave his answer.
Zhou Zhongwu said that in previous transactions, the project party would set the delivery date before the actual use date in order to prevent late delivery from affecting the project progress. However, with a certain subway in MalaysiaWhen the project was delivered, the project side, who was used to delays, was caught off guard. "The project's water and electricity had not yet been fully connected, so I didn't expect it to be delivered as scheduled."
Export to Pakistan steel mill project
Mr. Lu said that the connection of water and electricity for the project was the responsibility of the project party. However, after the situation occurred, Weihua Group took the initiative to rent power generation equipment and ensured that the lifting equipment would be brought in for commissioning as soon as possible. "If it were another company, we would definitely have to wait for us to solve it ourselves." It is precisely because of this unforgettable experience that Mr. Lu often recommends Weihua Group to his partners.
"'Provide service to the front' is our service concept." Liu Yonggang said that the company has incorporated technical personnel into the foreign trade team and requires technical personnel to participate in the entire process from consultation to delivery. "Let people who understand the profession communicate, and the docking speed and professionalism have been greatly improved."
On-site training and use
In response to the diverse needs of customers in different industries and fields, Weihua has also developed lifting equipment for special environments such as metallurgy, nuclear power, waste-to-energy cranes, and building materials to meet customer customized requirements. Recently, Weihua Group is conducting research on international standard conversion in order to serve customers quickly.
In an interview, Liu Yonggang mentioned that he was very proud of working in the local area and shared his insights as if they were precious things. "The locals are very enthusiastic about Chinese people. When we walk on the road, we often encounter strange Saudi friends who take the initiative to say hello in Chinese. We are very popular."
Egyptian power plant door machine
Up to now, Weihua has established overseas offices such as Singapore Branch and Thailand Branch, established more than 300 professional after-sales service teams in more than 170 countries, and has more than 100 foreign marketing agents. This year, Weihua Group has successively signed orders worth tens of millions of dollars, including the Senegal steel project and the Pakistan steel project. The total export trade volume increased by 163% compared with the same period last year.
"In the future, we will continue to delve into the main markets of the 'Belt and Road', enhance the international competitiveness of 'Made in China' with high-quality products, services and complete solutions, and make 'Weihua contributions' to the recovery of the global economy and the high-quality development of the industry. "Liu Yonggang said.
